If you’re not utilising content marketing in your marketing plan, you’re missing out on some
incredible returns for your business. Businesses who don’t realise how important content marketing
is for staying competitive will be left behind – don’t let that happen to you.
Extraordinary results for your content marketing aren’t as hard to achieve as you may think when
you use any (or all) of these great content marketing tools.
You can have a great piece of content, but if your grammar and spelling aren’t up to par then your
writing isn’t going to appeal to readers. Misspelled words and incorrect grammar make content
appear untrustworthy, and readers won’t share it or engage with it.
Grammarly is a fantastic website that will provide suggestions on the spelling and grammar of any
content you copy and paste into it. They also offer a Google Chrome extension that analyses your
writing as you type, allowing you to bypass the copy and paste step. It takes context into account as
well, which many spell-checkers won’t do.
SEMRush is a fantastic tool for gaining insight into your competitor’s keyword strategies, and for
discovering keywords that they aren’t using that you might not have thought of either. Keywords are
crucial for successful content marketing, so this is a great way to get an edge on competing
If you aren’t using Twitter as part of your content marketing strategy, you need to fix that ASAP. For
those who already do use Twitter, you need Tweriod .
This handy tool shows you when your followers are online, and when you get the most interaction in
terms of replies and mentions. It’ll allow you to determine which time of the day is best for posting
tweets to your audience to get maximum reach for your content.